Here’s a short and sweet intro for A.I.P. Home Video.
At first, I assumed this was American International Pictures, the company that Roger Corman talked at length about when he was at the Festival of Fear a few years ago. But no, this particular logo is for Action International Pictures.
Founded in the mid-eighties by David A. Prior and a few other filmmakers of similar repute, A.I.P. was an independent that dealt exclusively with low-rent, straight-to-video titles. Even though the majority of their catalogue would have resided in my old store’s “Super Action” & “Wild Action” sections, they did release a few horrors like Elves, Hellmaster, Savage Lust, Island of Blood and Soultaker, starring Joe Estevez & Robert ‘Maniac Cop’ Z’Dar. Like several other companies of the era, A.I.P. fizzled out about a decade later.
The above intro was taken from my VHS of Rage To Kill, starring B-movie icons Oliver Reed and Cameron Mitchell.